BranstoneRoyalty Factory

Intellectual Property Monetisation · Legacy Creation

Anyone can copy your business, method or product. Legally, without paying.

We turn success into profitable assets — for the author to own it.

Professional financial & legal forecast of your royalty potential in 3 days. You see your hidden capital, we evaluate our potential case.

Royalty account · illustration Prepared from comparable deals

Licence income, before and after

TodayModel copied freely. No licence in force, nothing collected.
€0
Year 315–25 licensees. €100–125k p.a. — active income from royalty, services and entrance fees.
€380–620k
Change in 1 yearFirst 5 licensees signed
+€125k

Illustrative, drawn from comparable licensing deals. Your report calculates the range for your asset.

01The challenge

Nothing was stolen — simply repeated

The question is: copying you costs money — or nothing?

You may already own the asset. It was not extracted and formalised yet.

Brand and marksMethodProduct and technologyContent and materialsTraining and proceduresData and channels

Brand and marks

Unfiled in the countries of sale

Free to claim

System and procedures

Verbal training, nothing documented

Not secured

Product and technology

No trade-secret regime

At risk

Content and materials

Contractor work unassigned

Held by vendor

People and contracts

No non-compete, no IP clauses

At risk

Data and channels

CRM and accounts held by the company

Sound

02The mechanics

Asset requires a signature

THE ACTION THE DOCUMENT WHAT IT MAKES POSSIBLE VALUE ONCE DONE STAGE ONE STAGE TWO STAGE THREE Write Operations manual The model can be handed to someone else €0 File Trade-mark registrations A territory can be granted to one licensee only €0 Sign Licence agreement Payment becomes an obligation, not a favour €380–620k A YEAR, AT 15–25 LICENSEES STAGE ONE STAGE TWO STAGE THREE Write THE DOCUMENT Operations manual WHAT IT MAKES POSSIBLE The model can be handed over €0 File THE DOCUMENT Trade-mark registrations WHAT IT MAKES POSSIBLE A territory can be granted €0 Sign THE DOCUMENT Licence agreement WHAT IT MAKES POSSIBLE Payment becomes an obligation €380–620k A YEAR, AT 15–25 LICENSEES

This is how the map of 50 markets in your report can look

Protected Pending Risk zone

13markets where the asset has been filed — 3 registered, 10 under examination

Cyprusprotected
Germanyprotected
United Kingdomprotected
Francepending
Italypending
Spainpending
Netherlandspending
Switzerlandpending
Austriapending
United Statespending
Japanpending
Singaporepending
United Arab Emiratespending

37markets with no filing of any kind — open to whoever files first

Coca-Cola, Marriott, McDonald’s and Disney all started as local businesses. Their ability to turn brands, systems and know-how into assets others would pay to use — that is what made them global.

03Cooperation Structure

Mutual Rights. Authorship — Yours

One company holds the rights. You stay the author. Your business stays yours.

Licensee A
Licensee B
Licensee C …
Entry fee + royalty
Licensing companyHolds the rights
Signs the licensees
Collects the royalties
Your share · Our share
YouAuthor · shareholder
BranstoneManager of the assets · Shareholder
Your operating business Stays 100% yours — no share, no claim, no percentage of turnover
Outside the structure

Your existing business sits outside the dashed line.

Held by Branstone

The asset and its rights

  • Rights in the work: documented system, materials, filings
  • Trade marks in the territories of sale
  • Licence agreements and the licensee registry
  • The build, the capital and the risk behind it

Held by you

Authorship and the business

  • Authorship of the work, named as such
  • The operating business, entirely
  • The product and how it is made
  • A share in the licensing company

04How we choose

One report sees all

We work out what your IP asset is worth investing in — and how royalty income turns it into a return.

IP Monetisator is our product specially designed to check whether your intellectual property is ready to be monetised today. It analyses and reports to both parties.

How the range is reached

Five steps, in this order, every time

  1. 01IdentifyWhat in the business can be owned separately from it
  2. 02VerifyRights, documents, and the territories where nothing is filed
  3. 03BenchmarkComparable licensing deals in the same sector
  4. 04ModelLicensees × entry fee × royalty, over five years
  5. 05PrioritiseWhich asset can carry revenue first

The model is ours; the comparables are not. Every range in the report is traceable to the deals it was built from.

IP Monetisator · Entry

Single Asset

Find the commercial potential of one IP asset.

  • What you actually own
  • How it can be monetised
  • Market-based licence fee & royalty
  • 5-year revenue potential
€4903 working days
IP Monetisator · Strategic

Portfolio Monetisation

Turn your IP portfolio into a revenue strategy.

  • Every monetisable IP asset identified
  • Revenue potential ranked
  • Best monetisation model for each
  • Priority roadmap: what to launch first

Only here

  • 90-minute strategy session included
€1,49010 working days
IP Monetisator · Single assetSpecimen · not a live client

Buildable after named work

Food supplement manufacturer · three own sites · nine target markets.

Score by published scale · four axes, 25 points each

Legal readinessOwnership · protection by market · chain of title

14/ 25

TransferabilityDocumented process · training time · founder dependence

19/ 25

EconomicsWhether licensee unit economics carry the payment

21/ 25

Owner readinessTime · capital · tolerance for shared control

17/ 25

71Out of 100
No stop-factors triggered

0–24Not licensable
25–49Not yet
50–74After named work
75–100Invited

Eight items stand between this asset and an invitation.

Grounds · each tied to one finding and its evidence status

Marks registered in four of nine target markets, classes 5 and 35. Israel, UAE and Brazil unfiled; all three are first-to-file jurisdictions.

Confirmed · registry extracts, 05.09.2026

Operations manual covers 60% of the process. New-site training runs six weeks against a category norm of three.

Stated · no document supplied

Licensee unit economics carry a 6–8% royalty on net sales at 41% gross margin, against 5–7% across eleven comparable deals in the category.

Confirmed · management accounts

Brand assets were produced by an outside agency in 2019. The supplied contract contains no assignment of rights.

Contradicted · contract reviewed

Named work · in order of execution

  1. 01
    Assignment of rights from the 2019 design agencyCounsel · blocks every licence until signed
  2. 02
    Assignment from the software contractor who built the ordering systemCounsel · the system is part of what a licensee receives
  3. 03
    File in Israel, UAE and Brazil through Madrid, classes 5 and 35Trade mark attorney · priority runs from the filing date
  4. 04
    Add class 35 in the four markets where only class 5 is heldTrade mark attorney · class 5 does not cover the franchising service itself
  5. 05
    Move the German and Cyprus registrations under one holder, or licence between themCounsel · the licensor cannot grant what a sister company owns
  6. 06
    IP and confidentiality clauses into employment contracts, current staff and templateCounsel · unwritten today; the method sits with the people who run it
  7. 07
    Trade-secret regime over the formulation: order, schedule of protected material, access logOwner and counsel · without the regime the know-how is not legally know-how
  8. 08
    Complete the operations manual to full coverage, then re-time the trainingOwner and operations lead · the 40% gap is what sets training at six weeks
Branstone · Royalty Factory24

Specimen. The figures show the shape of the output, not your result.

Every Monetisator brings a conclusion

What your IP can become

  • You are ready to pitch and act on the market

Beyond the report

Some IP deserves more than advice.

Every Monetisator shows the unique potential of your IP. In specific cases we invest and offer to act together.

We invest. You retain ownership. We share the revenue.

05Who does the work

Panel, not personality

Independent specialists, engaged case by case.

4ValuationRelief-from-royalty · IVS-compliant
11IP counselFilings by jurisdiction
23Trade mark attorneysEU · UK · CH · local agents
6Royalty-fund analystsUnderwriting the stream
5Licensing economistsComparable deals, rate benchmarks
43Industry expertsEngaged per sector
3Audit and accountingRoyalty reporting, arrears
4Insurance advisersIP-risk cover where relevant

Filings go through

EUIPO WIPO · Madrid DPMA UKIPO INPI IPO Cyprus USPTO national offices

The founder’s record, brought into the company

2009Founder’s practice since
5637Cases in that practice
99Partners in 10 countries

06Important to know

Frequently Asked Questions

Single Asset or Portfolio Monetisation?

One asset, or all of them. Portfolio Monetisation answers which asset to monetise first — a question no single asset can answer about itself. The €490 is credited if you move up.

Why is the report paid at all?

It is read by people, not generated. The fee keeps the queue to serious owners — which is what lets every report be read.

You have no testimonials. Why go first?

You keep the report whatever happens next. Later the risk is ours: we spend our money years before we see any back.

What if you decline me?

The report stays with you, with the reason and the list of changes. Most declines mean “not yet repeatable without you” or “the candidate market is too narrow”. Both are fixable.

Who holds the rights?

The licensing company holds the rights, the marks and the agreements — that is what makes the asset financeable. You are named as author, hold a share in it, and keep your business in full.

Do you take a share of my turnover?

No, and no contract of ours contains one. We are paid from royalties the licensing company collects.

Will you take my idea?

We do not manufacture products and do not enter your market. An NDA is signed before any document changes hands.

What if the project fits but there is no capital?

An advance against future royalties, the build funded by capital and recovered from first receipts, or liquidity in 3–5 years from part of the stream. None of it funded by you, none of it an investment offer.

Is this a legal opinion?

No. The report is analysis — where rights are unsecured, and what that means for replication. Formal opinions, filings and valuation reports are separate documents, signed by the licensed firms on the panel when the asset goes to registration.

I run services, not a factory. Does it apply?

It applies if the model is repeatable without one particular practitioner and the training can be written down. The report answers exactly that.

How much of my time does it take?

About 25 minutes, in two sittings if you like. No documents are needed at step one.

07One click

Experience dies. Capital stays

Know-how becomes rights. Rights become income. Three working days from one click.

Today

You answer30–35 questions

Day 3

Report arrivesRisk map + range

Weeks

Passport, then selectionBy invitation

Year 1–3

Built at our costFilings, licensees, royalties

Nothing after day 3 happens without your decision.

See the sample report
The report is yours either way No obligations in either direction The fee is credited against the contract