Expand without new staff or branches.
Licensees and franchisees open the locations and carry the costs. You set the standard and collect a share of every sale.
0new branches to open yourself
For owners of proven businesses
Grow abroad without opening a single new branch
Other companies pay to use your name, method and know-how. You keep 100% of your business, protect it from copying and build a royalty income your family keeps.
4 questions · 2 minutes · personal offer within 1 business day
99 specialists10 countriespractice since 2009EUIPO · WIPO · DPMA
Royalty account · illustration
Licence income, before and after
TodayCopied freely. Nothing collected.
€0
Year 315–25 licensees, royalties and entry fees
€380–620k
Your businessStays 100% yours
100%
Example based on comparable licensing deals, not a forecast. Your offer shows your own numbers.
Why owners come to us
Three reasons to turn your business into a licence
Stop being copied for free.
An unregistered name, recipe or method can be used by anyone, and in most markets the first to file owns it. We check where you are exposed and close the gaps.
50markets checked in a portfolio map
Income that outlives your working day.
Your work stops when you stop. A royalty flow does not. Build an asset your children inherit, with you named as its author.
100%of your company stays yours
They started where you are
Every global brand began as one small business. It grew through licences
They kept the recipe, the brand and the standards. Others paid for the plants, the sites and the staff.
1886
Coca-Cola
One pharmacy counter in Atlanta
200+ countries
Independent bottlers build the plants. Coca-Cola sells the concentrate and the right to the name.
1940
McDonald’s
One drive-in in San Bernardino
40,000+ restaurants, ~95% franchised
Franchisees buy the equipment and hire the staff. The royalty goes to McDonald’s.
1927
Marriott
A nine-seat root beer stand
8,000+ hotels, almost none owned
Investors own the buildings. Marriott licenses the name and the way the hotel is run.
1923
Disney
Two brothers in a rented back room
Licensees on most continents
Others make the toys. Disney collects for the characters.
1990
Arm
A converted barn in Cambridge
Billions of chips a year
Arm builds no chips. It earns a royalty on each one shipped.
Your business, today. The same model works at your scale: you keep the system, others pay to use it.
Company histories from public records. Not a forecast of results.
How it works
From four questions to a royalty flow
No payment and no obligation until you have seen your offer.
1
Answer 4 questions
Industry, turnover, whether you have been copied, and where to send the offer.
Today · 2 minutes
2
Get your personal offer
We read your answers ourselves and propose a scope: one asset or the whole business.
Within 1 business day
3
See what it is worth
A report on what you own, how to protect it, real comparable deals and a 90-day plan.
Days after you accept
Score 85 or more and the first year with us is free. Then we build the licensing company together: shared investment, shared risk, shared royalties.
The deal
You keep your business. We share the build
Always yours
Your company, untouched
- 100% of your operating business, no turnover share
- Named authorship of your method and brand
- A share in the licensing company
- The right to stop after the report
Built together
Paid from royalties, not your sales
- International trade mark filings and roll-out
- Finding, signing and managing licensees
- The risks of the build, in agreed shares
- We never take a cut of your own sales
Who is behind it
99 specialists. One question: what can your business earn?
Lawyers protect, economists price, industry experts check that licensees would actually pay. Every report is read by people, not generated.
99specialists
10countries
2009practice since
EUIPO · WIPO / MADRID · DPMA · UKIPO · INPI · IPO CYPRUS · USPTO
Industry experts43
Trade mark attorneys23
IP counsel11
Royalty-fund analysts6
Licensing economists5
Valuation experts4
Insurance advisers4
Audit and accounting3
After your consultation
Your next step: the IP Monetisator report
On the 30-minute call we look at your business together and show which report fits: one asset or the whole business. This is what you receive.
Start with a 30-minute consultation for €99. If you order a report, the €99 is credited in full.
Book my consultationSample figures are illustrative and not a forecast.
Questions
What owners ask first
Is the check really free?
Yes. You answer four questions, we send a personal offer within one business day. You decide whether to go ahead.
What does the report cost?
It depends on the number of assets and markets. The fee is in your offer before you commit to anything.
What if my business has nothing to license?
The free check tells you so and you have paid nothing. If the full report later finds nothing that can be licensed, the fee is refunded.
Will you take a cut of my sales?
No. We are paid from royalties the licensing company collects, never from your own turnover.
Who owns the IP afterwards?
The licensing company holds the rights and agreements, which makes the asset financeable. You are named as author, hold a share in it and keep your business in full.
Your first step
Find out what your business could earn from others
Four questions, two minutes. A personal offer for one asset or for the whole business, within one business day. Free and without obligation.
Prefer to talk first?
€99
30 minutes online with a strategist. Which assets could be licensed and which path fits you. Fully credited if you order a report.
Book 30 minutes